Midwest Solar Solutions Provider
Challenge
A Midwest-based solar home solutions company wanted to expand customer acquisition in Ohio and Pennsylvania. While demand for residential solar was growing, the company struggled to generate consistent, high-quality leads across multiple cities and convert interest into signed customers.
Approach
We designed a regional growth strategy focused on hyper-local targeting and rapid lead response. The plan combined geo-fenced digital advertising with coordinated call-center follow-up to ensure prospects were contacted quickly while interest was highest.
Execution
- Launched geo-fenced campaigns across major cities in Ohio and Pennsylvania
- Deployed ads across all major digital platforms
- Developed and managed all creative assets and messaging
- Coordinated closely with call-center teams to ensure fast lead response
- Provided continuous account management and optimization to improve performance
Results
- Generated 50 qualified leads per month
- Achieved an 80 percent conversion rate
- Delivered consistent, scalable demand across two key states
- Established a repeatable regional acquisition model
Outcome
By combining hyper-local targeting, multi-platform advertising, and disciplined lead follow-up, the company built a reliable growth engine in competitive solar markets, supporting sustained expansion while maintaining high close rates.
